4 Words That Work Email Open-Rate Magic
In 10 years of sending all kinds of emails to all kinds of lists, the simple phrase “You Are Not Alone” is the most-opened subject line I’ve ever seen — by far. In fact, that single subject line has had an average open rate of 90 percent.
Kicking the Email Habit
If you’re like me, sending and answering e-mail is a big part of your day — and it’s also a huge distraction. I recently figured that on a typical work day I check e-mail every five minutes or so; that’s almost 100 times in an eight-hour work period. To me that’s compulsive behavior, and I’ve vowed not to do it anymore.
Three Steps to Getting More Traffic by Writing Less
Ever wonder where you’re supposed to find the time to promote your blog?
If you’re blogging in your spare time, it can seem impossible. You’re already struggling just to publish a post every weekday, and sometimes you can’t even manage that. You want to work on your SEO, twitter following, and relationships with popular bloggers, but you also have a job, family, friends — responsibilities that are just more important.
And so you wonder: should you just keep going, doing the best you can? Or is there a strategy you can use that doesn’t require so much time?
I’ve been researching that question for the last couple weeks, and after chatting working with more than a dozen bloggers, trying different things, I think I’ve found one. As it turns out, the answer isn’t doing more. It’s doing less.
Let me explain.
Zagging is the Shiznit!
You know that old saying – while everyone is zigging, it’s time to zag. It holds true in online marketing as well, and the search engines know it.
Think about it. How quickly is the SEO game changing? Hint: really quick!
To me, zigging is repurposing content and passing it off as yours. It’s metatags and link building and on and on. And on the surface these aren’t bad strategies, especially if you don’t have the time to think up something really original, like composing content that’s interesting and timely and that people really want to read.
10 Essential SEO Content Writing Tips
Writing is as much as an art form as it is a skill, but that doesn’t mean you can’t write content that’s powerful and helps to improve your company’s ranking with the major search engines. There are certain elements that can help your website content, blog posts, articles submitted to online directories and other online content to increase your rankings and move your business forward.
Here are 10 things to look for:
